The Hangzhou International Brand Underwear Fair (Spring/Summer) is co-organized by the Zhejiang Knitting Association and the Zhejiang Woolen Sweater Association. This fair focuses on the intimate apparel sector.

Combining resources from Hangzhou brands, e-commerce platforms, live streaming institutions, and the Shizhoubai market, the Hangzhou International Brand Underwear Fair (Spring/Summer) creates a new trend for intimate apparel that is uniquely Hangzhou.

At the Hangzhou International Brand Underwear Fair (Spring/Summer), various events will be held in collaboration with major lingerie brands, e-commerce platforms, live streaming agencies, and wholesale markets, including new product launches, brand fashion shows, retail marketing courses, and live streaming of goods.

As the provincial capital of Zhejiang Province and a leading city in China's Internet e-commerce industry, Hangzhou enjoys significant fame and influence in the national and global fashion industries, boasting unique regional economic advantages and industry trends. The Hangzhou International Brand Underwear Fair (Spring/Summer) is dedicated to serving the intimate apparel industry and providing a professional platform for information exchange, industry promotion, trade services, and industrial integration for professionals both at home and abroad.