The Las Vegas Baby Products Show in the United States

The ABC Kids Expo in Las Vegas, USA, is North America’s most authoritative trade show for infant and children’s products. It is widely recognized as “one of the fastest-growing exhibitions in the United States” and serves as a leading global event for the children’s products industry.

The ABC Kids Expo in Las Vegas, USA is not only a premier platform for gaining insights into global trends and market prospects in the children’s products sector, but also an essential venue for identifying strategic partners and expanding into international markets. At this exhibition, you can discover a comprehensive range of products tailored to infants, toddlers, and young adolescents—spanning everything from apparel and furniture to baby car seats and bathroom accessories—covering virtually every category of everyday essentials for children and teens.

The United States is a consumer‑driven superpower. With the exception of domestically produced high‑tech goods such as life sciences and telecommunications equipment, the country relies heavily on imports for most other daily necessities. According to relevant surveys, approximately 80% of children’s products in the U.S. are imported, with Chinese imports accounting for roughly 50% of that total. Many American women, planning home renovations or updates to their living spaces, often purchase curtains and bedding specifically designed for children’s rooms.

Surveys indicate that children’s influence on purchasing decisions has grown significantly, with educational and intellectually stimulating products proving particularly appealing to younger age groups. Among consumers, 72% buy functional products for children under 10, compared to 52% who do so for those aged 10–18. Given the markedly different priorities of these two age cohorts, manufacturers and retailers face increasingly complex R&D and marketing challenges. Chinese exports to the U.S., prized for their competitive pricing and reliable quality, enjoy strong favor among American consumers.

The ABC Kids Expo in Las Vegas, USA is exclusively open to midsize and large retailers, manufacturers, export agents, and importers/exporters. Beginning in 2014, the show officially welcomed Chinese exhibitors for the first time, establishing a dedicated zone comprising 30 booths. This year, the size of the China Pavilion will be further expanded.

The Las Vegas Baby Products Show in the United States tickets are e-tickets. Domestic and international visitors must complete online pre-registration with real-name passport verification. After purchase, the organizer verifies visitor identity. Visitors who do not meet entry requirements may need to submit additional documents. Once approved, you will receive email confirmation or a QR code. On site, present your original passport and confirmation letter to collect a paper badge, or scan the QR code to enter.

Partial exhibitor directory and exhibitor list for The Las Vegas Baby Products Show in the United States: United States Postal Service, Hape, Smily Mia, Yunbaby Industrial (ShenZhen) Co., Ltd., DJECO, and others. The 2027 edition is expected to feature 500+ exhibiting companies. To obtain the full exhibitor directory (including booth numbers and contact details), please visit the official exhibition website or contact Jufair.

The Exhibition Value of the ABC Kids Expo in Las Vegas, USA

• North America’s Largest and Most Influential B2B Trade Show for Baby and Children Products: Hosted by All Baby & Child Corporation, the ABC Kids Expo has been held annually since its inception in 2003, with more than twenty editions to date. It is the largest and most influential specialized trade show for the baby and children products industry in North America. Widely recognized as “one of the fastest-growing exhibitions in the United States,” it serves as a leading global platform for the children’s products sector. The event is exclusively open to professional buyers—including medium- and large-scale retailers, manufacturers, and importers/exporters—and is not accessible to the general public.
• A One-Stop Showcase Covering the Entire Industry Chain: The expo encompasses a comprehensive range of categories, including strollers and accessories, car seats, infant furniture, health-care products (such as bottles, nipples, and diapers), toys for infants and toddlers, textiles (bedding, sleep sacks, etc.), apparel and footwear for pregnant women and young children, food and health supplements, educational books and learning tools, amusement equipment, and electronic monitoring devices for babies. From daily care to travel safety, from feeding supplies to educational toys, exhibitors can seamlessly connect with their target audiences—whether showcasing products, enhancing brand visibility, or engaging in business negotiations.
• Precise Access to Core Buyers and Distribution Channels Across North America and Globally: In 2025, the exhibition will bring together 518 exhibiting companies across 30,062 square meters of exhibit space, attracting over 26,000 professional visitors. Attendees include wholesale and retail distributors, procurement specialists, importers, e-commerce platform buyers, and other omnichannel purchasing entities from North America and around the world. By limiting access to professional buyers only, the event ensures that exhibitors engage with core customer segments possessing genuine purchasing power.
• Unique Value for Chinese Enterprises: A Strategic Engine for Expanding into the North American Market: Approximately 80% of children’s products consumed in the United States are imported, with about 50% of these imports originating from China. Chinese-made products, prized for their competitive pricing and reliable quality, enjoy strong consumer appeal in the U.S. Since 2014, the expo has officially opened its doors to Chinese exhibitors, with the size of the China Pavilion steadily expanding; in 2024, Chinese exhibitors occupied over 570 square meters. The ABC Kids Expo serves as a pivotal platform for Chinese baby and children product companies seeking to enter the North American market, connect with international buyers, and showcase their own brands.
• A Vanguard for Technological Innovation and Industry Trends: Smart baby-monitoring devices, eco-friendly materials in children’s products, cutting-edge car-seat technologies, and functional mother-and-baby solutions have emerged as key highlights. Beyond serving as a product showcase, the expo also hosts conferences, seminars, and technical exchange events, providing a forum to explore the latest trends and innovations in the baby and children products sector, as well as the challenges and opportunities facing the industry.
• The Location and Convention Advantages of Las Vegas: The exhibition is held at the Mandalay Bay Convention Center in Las Vegas. As a globally renowned convention hub, Las Vegas offers state-of-the-art facilities, an efficient transportation network, and abundant hotel accommodations.

Notable exhibitors

• Traditional Toy and Game Brands: Baby Paper, Blue Orange Games, Manhattan Toy, Melissa & Doug, Ravensburger North America, TOMY, TriAction Toys
• Baby and Toddler Products and Equipment Brands: Delta Children, Micro Kickboard, Peg Perego, Radio Flyer, UPPAbaby