Verified: updated on 2026-10-3

28th

China (Beijing) International Photographic and Imaging Equipment Exhibition

Name: China (Beijing) International Photographic and Imaging Equipment Exhibition
Start: 2027-05-14T09:00:00+08:00
End: 2027-05-17T18:00:00+08:00
Location: Beijing Exhibition Centre
Rating: 4.2

CHINA P&E

Dates: 2027.05.14-05.17Show Hours: 09:00-18:00

Venue: Beijing Exhibition Centre

Highlights: Asia’s most authoritative photography equipment expo and one of the world’s three major international imaging exhibitions.

Standard booth|9 m² incl. basic setup

Blank booth|From 18 m², construction not included

View Floor PriceBooth Consultation

All (104)

Sistemas (1)

Unidades Periféricas (1)

Removedores de Lodo (1)

Studio Flash Kits (1)

Exhibition Data

1/1
Edition

22000㎡
Exhibition area

260
Exhibitors

50000
Visitors

Beijing City Photographic Expo Details

As one of the world’s three major international imaging exhibitions, the China (Beijing) International Photographic and Imaging Equipment Exhibition brings together globally renowned brands such as Canon, Epson, and Fujifilm, spanning the entire industry chain—from professional cameras and digital devices to imaging software and studio equipment. Centered on product launches, technical exchanges, and hands-on photography experiences, the event features hundreds of industry seminars and on-site printing services, serving as an international platform that seamlessly integrates B2B trade negotiations with interactive engagement for photography enthusiasts.

Industry:: Photographic fair Beijing CityPhotographic Expo

Organizer:: China Cultural Office Equipment Manufacturing Industry Association

City:: Beijing

Venue:: Beijing Exhibition Centre

Address:: No. 135, Xizhimenwai Street, Xicheng District, Beijing

Profile

The China (Beijing) International Photographic and Imaging Equipment Exhibition (CHINA P&E) is organized by the China Cultural Office Equipment Manufacturing Industry Association. Established in 1998, it has become widely recognized both domestically and internationally as Asia’s most authoritative photography equipment expo and one of the world’s three major international imaging exhibitions.

The exhibition showcases a wide range of products, including cameras—ranging from standard to professional and digital models—video recorders, photo‑printing equipment, and related accessories; slide projectors, video projectors, printing devices, and associated supplies; studio equipment, imaging software, wedding‑photography gear, film, and various auxiliary tools for photography and videography.

The China (Beijing) International Photographic Machinery and Imaging Equipment Exhibition (CHINA P&E)was attended by 16 prominent media outlets, including CCTV’s “Artisan” program, Xinhuanet, the China Photographers Association, Image China Network, Photography World, Xinhua Imaging, China Photography News, Sohu, Tianji Media, Colorful Shadow, Hummingbird Network, Jiayou Online, DAMEI Photography, Digital World Magazine, and ZhiDeMai Shopping Guide, all of whom engaged in exchanges and promotional activities centered around the event.

This year,CHINA P&Ehas actively promoted the concept of “photo experience,” continuing to offer free printing services to visitors. Meanwhile, numerous exhibiting output‑device manufacturers—including Canon, Epson, Fujifilm, Lucky, Noritsu (Jialishi), BenQ, BOE, and Hanhui City—will provide high‑quality output solutions, ensuring that outstanding photographic works are perfectly rendered through their advanced equipment.

The China (Beijing) International Photographic and Imaging Equipment Exhibition (CHINA P&E)will, as always, uphold the principle of “service creates value,” delivering comprehensive support to exhibitors and attendees. A dedicated lecture zone has been set up on site, providing a comfortable and quiet space for learning and networking. Throughout the duration of the show, more than a hundred events will be held, covering technical exchanges, product launches, and photography seminars. Media coverage will continue to closely follow this edition, actively fostering healthy development across both the supply and consumer sides, striving to cultivate a vibrant market environment for the imaging industry, and working collaboratively to drive prosperity and growth in the sector.

China (Beijing) International Photographic and Imaging Equipment Exhibition tickets are e-tickets. Mainland China visitors must complete online pre-registration with real-name ID verification; overseas visitors must use passport verification; Hong Kong, Macao, and Taiwan visitors must use their travel permit. On site, verify entry with your ID card or by scanning the e-ticket QR code.

Partial exhibitor directory and exhibitor list for China (Beijing) International Photographic and Imaging Equipment Exhibition: 深圳市神牛摄影器材有限公司, 珠海高新区领顿科技有限公司, 中山市艾励特电器发展有限公司, 深圳市永诺电器有限公司, 安徽长庚光学科技有限公司, 桂林智神信息技术股份有限公司, and others. The 2027 edition is expected to feature 500+ exhibiting companies. To obtain the full exhibitor directory (including booth numbers and contact details), please visit the official exhibition website or contact Jufair.

The value of exhibiting at the China International Photographic Equipment Expo:

Asia’s most authoritative photographic equipment expo and one of the world’s three major international imaging exhibitions. Founded in 1998 and approved by the Ministry of Commerce of the People’s Republic of China, the expo is co-organized by the China Machinery Industry Federation and the China Cultural Office Equipment Manufacturing Industry Association, with support from the China Photographers Association. After more than two decades of development, CHINA P&E has become widely recognized as Asia’s largest and most prestigious photographic equipment expo, standing alongside Germany’s Photokina and the United States’ PMA to form the world’s three leading international imaging exhibition platforms.
Comprehensive coverage of the entire industry chain, providing a one-stop view of cutting-edge trends. The expo encompasses the full spectrum of photographic equipment and imaging technologies, featuring digital cameras, lenses, video recording gear, enlargers, slide projectors, projectors, printers, studio equipment, wireless storage solutions, lighting systems, backdrop props, mobile photography accessories, outdoor gear, and publications related to photographic art. From budget-friendly models for everyday users to high-end devices for professionals, and from traditional film cameras to advanced smart video equipment, the expo offers a panoramic view of technological progress and product innovation in the imaging industry.
A platform where domestic and international imaging brands compete side by side, serving as a hub for unveiling emerging technology trends. Global imaging giants such as Canon, Nikon, Fujifilm, Sony, Olympus, Panasonic, Sigma, and Tamron regularly gather at the expo alongside leading domestic brands like NanGuang, JinBei, Banno, Godox, and ZhiYun. Many manufacturers choose this venue to debut new products or showcase their flagship offerings, ranging from high-pixel full-frame cameras and ultra-telephoto lenses to advanced image-processing technologies, enabling exhibitors to stay abreast of the latest global developments and market directions.
An efficient matchmaking platform driven by both professional buyers and end consumers. The expo attracts over 50,000 professional visitors, including practitioners in portrait photography, advertising production, film and television media, travel photography, and documentary journalism, as well as distributors, agents, and import/export traders nationwide. At the same time, it welcomes photography enthusiasts, professional photographers, and general consumers, fostering a mutually reinforcing ecosystem of professional procurement and consumer-oriented experiences. Promotional activities such as trade-in programs introduced during the event significantly stimulate demand for upgrading and replacing imaging equipment.
Authoritative awards and academic exchanges driving high-quality industry development. The “Hualong Awards,” initiated in 2005, are adjudicated through online public voting, professional assessments, and anonymous expert reviews, ultimately recognizing outstanding products across categories such as cameras, lenses, photography accessories, and innovative solutions, setting benchmarks for industry-wide innovation. Throughout the expo, hundreds of technical lectures, new-product launches, and photography workshops are held, inviting industry experts to analyze market conditions, share technical insights, and discuss future directions, making the expo a vital platform for popularizing photographic culture and advancing the imaging industry.

Range

Camera and lens brands: Canon, Nikon, Sony, Fujifilm, Olympus, Panasonic, Sigma, Tamron, Hasselblad, Zeiss, Ricoh, Pentax, Leica, Quesan, Tuli, Kenko, Sirui, Old Frog, Yongnuo, ChangGeng Optics, Zhongyi Optics, Seven Craftsmen
Film and TV lighting and accessory brands: Godox, JinBei, NanGuang Film & TV, Aitushi, ZhiYun, DJI, Banno, Jieshin, Manfrotto, Sirui, FutuBao, MaXiaolu, Zhipin Creation, Yinji, Lightness Era, WeishiBo, Ruiying, Kaiweis, Kemang, Onion Factory, Smog, TieTou, Weitaike, Kata, Tianba
Output and printing equipment brands: Epson, Canon, Fujifilm, HP, BenQ, Lekai, BOE, Noris, DNP, XinFu, Pantake, Hanemler, YimeiJia, YingKewei
Storage and digital accessory brands: SanDisk, Lexar, Kingston, Samsung, Sony, Toshiba, Kioxia, Transcend, Tianshuo, ZhiYu Technology, Fengbiao, UGREEN, OlaiKa, Jinma, PinSheng, Beisi
Mobile photography and stabilizer brands: ZhiYun, DJI, Haohan, MoZhua, FeiYu, Yinji, Banno, Sirui, FutuBao, Smog
Imaging technology and integrated brands: Epson, BenQ, BOE, Canon, Sony, Sigma, Tamron, Ricoh, Nikon, Fujifilm, Olympus, Panasonic

Review

From May 16 to 19, 2025, with approval from the Ministry of Commerce of the People’s Republic of China, the 26th China International Photographic Equipment and Imaging Technology Expo (CHINA P&E), jointly organized by the China Machinery Industry Federation and the China Cultural Office Equipment Manufacturing Industry Association, and supported by the China Photographers Association, was successfully held at the Beijing Exhibition Hall.

A record-breaking scale and lineup. With the theme “Imaging Everywhere,” this edition attracted more than 120 renowned imaging brands from around the globe, and the exhibition area expanded by 23% compared to the previous event. Brands such as Canon, Nikon, Fujifilm, Olympus, and Panasonic showcased heavyweight products, while Sony and Sigma made a strong return, offering visitors an even more comprehensive experience.

The authoritative results of the Hualong Awards were announced. The results of the 16th CHINA P&E Hualong Awards were unveiled on the opening day. This year’s awards recognized 20 winning products across 14 categories, including six camera awards, seven lens awards, six photography accessory awards, and one innovation award. Established in 2005, the Hualong Awards have consistently promoted innovation and technological advancement in the imaging industry through online public voting, professional evaluations, and anonymous expert reviews.

Outstanding works featured in the photography competition. During the expo, the award ceremony for the “My Profession, My Perspective” themed photography contest was held. Over ten thousand entries were submitted—marking a significant increase compared to the previous edition—and first-, second-, and third-place prizes, along with excellence awards, were presented in both the photo and video categories.

A pronounced market-driven effect. Thanks to the implementation of the “Special Action Plan to Boost Consumption,” the organizers, in collaboration with relevant e-commerce platforms, launched trade-in promotions, generating a notable ripple effect. Many exhibitors offered price discounts during the event, stimulating consumers’ desire to upgrade their imaging equipment and allowing attendees to enjoy tangible benefits while exploring the show, thereby fully demonstrating the vitality and market potential of the imaging sector.

CHINA P&E Exhibitior List