Hangzhou Cross-Border E-Commerce Expo

The Hangzhou Cross-Border E-Commerce Expo (GETfair) is an upgraded and expanded iteration of the Ningbo Cross-Border Expo. To broaden its development scope and support the new wave of cross-border e-commerce toward branding and AI integration, the Hangzhou Cross-Border Expo seamlessly combines the leading strengths of two major Yangtze River Delta cities—Ningbo and Hangzhou—in areas such as cross-border e-commerce, platform resources, foreign trade, AI, advanced manufacturing, and industrial investment. In Hangzhou, known as the “AI Capital,” it is fully committed to creating a Pro‑version of the Cross-Border Expo that serves global e‑commerce enterprises.

The Hangzhou Cross-Border E-Commerce Expo (GETfair) has expanded by 50% and upgraded its operations by leveraging the mature home‑furnishings supply chain resources of the Cross-Border Expo. It integrates high‑quality industrial clusters from across Zhejiang Province while simultaneously aligning with platform bestseller rankings to invite core product categories, thereby establishing a premium exhibition positioning of “Home Furnishings + Industrial Clusters + Bestsellers.” This initiative aims to drive the transformation and upgrading of traditional foreign trade and domestic e‑commerce, making GETfair another flagship event.

The Hangzhou Cross-Border E-Commerce Expo (GETfair) maintains a factory exhibitor ratio of over 80%, focusing on two core categories—home appliances and pet products—and bringing together six distinctive regional industrial clusters: Yibin bamboo products, Chongqing’s cross-border export snacks, Liandu’s fashion‑oriented light industry, Xingtai’s children’s bicycles, Guanyun’s themed apparel, and Jinjiang’s footwear and apparel. These clusters provide cross-border sellers with valuable opportunities to identify trending product lines.

Hangzhou Cross-Border E-Commerce Expo tickets are e-tickets. Mainland China visitors must complete online pre-registration with real-name ID verification; overseas visitors must use passport verification; Hong Kong, Macao, and Taiwan visitors must use their travel permit. On site, verify entry with your ID card or by scanning the e-ticket QR code.