Asia Pet Beijing Pet Show – Jingpet Show

The Asia Pet Beijing Pet Show – Jingpet Show (Pet Fair Beijing) will continue to push beyond the boundaries of traditional pet exhibitions, leveraging a 120,000-square-meter exhibition space and eight specialized zones to build a comprehensive, end-to-end industry-chain showcase covering food, supplies, veterinary care, services, smart technologies, and related sectors.

Over the past year, China’s pet industry has steadily unlocked growth potential amid consumption upgrades, channel transformations, and structural adjustments. At the same time, pet consumption is evolving from single-product needs toward diverse scenarios encompassing lifestyle, emotional value, and personalized experiences, accelerating the industry’s transition toward a more integrated and diversified “pan‑pet ecosystem.”

Against this backdrop, the 2027 Beijing Pet Supplies Exhibition will further strengthen its platform value. By capitalizing on Jingpet Show’s long-standing industrial resources in the northern market and building upon the north–south synergy and resource collaboration forged through its strategic partnership with Asia Pet Show, the event will focus on early‑year procurement, new‑product launches, channel networking, international cooperation, and consumer engagement, creating a comprehensive trade platform that spans the entire pet industry value chain.

The Asia Pet Beijing Pet Show – Jingpet Show (Pet Fair Beijing) will not only bring together professional buyers, distributors, and brand representatives from across the pet sector but will also expand connections to content platforms, cultural‑tourism industries, lifestyle brands, and smart‑technology companies, attracting an estimated nearly 300,000 industry professionals and pet enthusiasts.

For pet brands, the start of the year often represents a critical window for planning the full-year market strategy. The 2027 Jingpet Show will center on spring/summer new‑product launches and emerging consumption trends, highlighting annual national‑trend hits, overseas novelties, and popular buyer‑selected items to create a premier platform for concentrated new‑product unveilings at the beginning of the year.

In particular, the “Spring New‑Product Launch” platform and the “Discover Great Products” consumer‑experience zone will operate in tandem—connecting brand‑new offerings with professional distribution channels on one end while engaging end consumers on the other, thereby facilitating a seamless journey from product “display” to “market validation,” further enhancing brand visibility, channel reach, and conversion efficiency.

The true value of the exhibition lies not merely in attendance but in fostering meaningful business connections. The Asia Pet Beijing Pet Show – Jingpet Show (Pet Fair Beijing) will continue to refine its network of professional buyers and consumer‑oriented circles, leveraging the “Gold Diamond Buyer CLUB” and the “Jingpet Super Star Group” to link over 1,000 industry distribution channels, leading KOLs/KOCs, and community networks, helping brands precisely target their ideal customer base.

As Chinese pet brands accelerate their global expansion, import and export activities have become key growth drivers for the industry. Drawing on Asia Pet Show’s worldwide resource network, the 2027 Jingpet Show will establish an international cooperation platform centered around two main pillars: expanding import channels and supporting Chinese brands’ overseas ventures.

Secure your early‑year procurement window and enjoy concentrated spring/summer new‑product launches! The Asia Pet Beijing Pet Show – Jingpet Show (Pet Fair Beijing) will evolve from a mere pet‑industry exhibition into a comprehensive platform connecting industry, brands, distribution channels, and consumers, empowering businesses to capture the opening‑year market and expand globally.

Asia Pet Beijing Pet Show – Jingpet Show tickets are e-tickets. Mainland China visitors must complete online pre-registration with real-name ID verification; overseas visitors must use passport verification; Hong Kong, Macao, and Taiwan visitors must use their travel permit. On site, verify entry with your ID card or by scanning the e-ticket QR code.

Partial exhibitor directory and exhibitor list for Asia Pet Beijing Pet Show – Jingpet Show: 第七印象文化传媒（深圳）有限公司, 浙江海正动物保健品有限公司, 上海依蕴宠物用品有限公司, 临沂优驰家居用品有限公司, 上海布梨宠物用品有限公司, 沈阳杰宠国际贸易有限公司, and others. The 2027 edition is expected to feature 500+ exhibiting companies. To obtain the full exhibitor directory (including booth numbers and contact details), please visit the official exhibition website or contact Jufair.