Hangzhou Global New E-commerce Expo（Celebrity Live E-commerce）is expected to feature 7 exhibition halls, covering an area of 100,000 square meters, with 2,600 high-quality exhibitors. It plans to invite 200,000 professional visitors to attend the fair for product selection and trade cooperation. The expo aims to promote innovation and development in the new e-commerce industry, deeply empower industrial digital transformation, and assist participating companies in building online channels and industrial chain layout.

It promotes the development of new models such as "live streaming + short video", "community + group buying", and "digital + e-commerce", which will help standardize and promote the healthy development of China's new e-commerce industry; provide strong support for stabilizing the economy, expanding domestic demand, and promoting consumption; and provide new driving forces and models for the upgrading and digitization of China's economy and for supporting rural revitalization.

Brands gathered include Douyin, Kuaishou, Taobao Live, Weiran, Ruhan Holdings, Yawang, Jujian Xingchen, Dayu Dongfang, Wuyou, Midea, Xinpian Field, Qingteng Culture, Onion, Bee Group, Guimu Jiahe, Jujian Xingchen, Jiao a Friend, Zi Cheng E-commerce, Dayu Network, Feibo, Yun Shangcheng, Cai Tong, Qianxun Culture, Cai Tong Group, Zhengyun Studio, Alibaba, Baidu, Tianyan Check, Weimeng, Youzan, Qibo Cloud, Cloud Account, Chan Mama, Master Bear, Hupan, Panasonic, Sony, Huqingyu Tang, Lilium Biology, Dongze Special Medicine, Talent Across the Board, Hualing, Minqiang, Liangpu, Zhongniang, Lafite, Luoduanzhuang, Luoshishuang, War Wolf, Happy Tune, Wei Jiayuan, Feng Han, Qiutanmanman, Yi Zhongyi, Youbet, Wuhuan, Hande, Dedao, Anjing, Xipan, Chao Shan Wang and other well-known enterprises.

Hangzhou Global New E-commerce Expo（Celebrity Live E-commerce）has been accumulating in the e-commerce industry, and with the rapid global development of the e-commerce industry, it has become an important platform for quality brand owners to expand their online market. Many well-known brands have competed to enter the exhibition, receiving high recognition and participation from various industries.

Hangzhou Global New E-commerce Expo（Celebrity Live E-commerce）helps companies open up new e-commerce channels such as live streaming, new retail, e-commerce, micro-business, social e-commerce, community group buying, and community group buying, providing a fast track for the healthy development of the industry. It effectively empowers the standardized, sustained, and high-quality development of the e-commerce industry.