The Chengdu Beauty Expo - Chengdu Autumn Beauty Exhibition (CCBE) is the first beauty exhibition in the western part of China. Founded in November 1997, it is the first exhibition in the west to receive foreign capital investment.

Chengdu occupies a core position in the western part of China. With its international professional service capabilities and influence, CCBE has built a high-quality trade exchange platform for the industry, making it an essential platform for enterprises to enter the western market.

The Chengdu Beauty Expo - Chengdu Autumn Beauty Exhibition (CCBE) will host 10 professional activities simultaneously, covering various aspects such as industry experience, technology exchange, brand promotion, new product launches, etc. Inviting industry experts, outstanding entrepreneurs, and industry leaders to share industry market trends and successful cases, they will jointly discuss the development direction of the industry, grasp the market pulse, and discover new business opportunities.

The Chengdu Beauty Expo - Chengdu Autumn Beauty Exhibition (CCBE) provides the latest information on the Chinese western beauty industry market, deploys brand development strategies; increases enterprise and brand exposure, showcasing enterprise products and services to buyers in the western region of China; seeks new partners, deploying throughout Sichuan and the western region; achieves transactions on-site, efficiently obtaining high-quality order leads; maintains customer relationships, preventing customer loss, and stabilizing market share.