Shenzhen Cross-Border Overseas Exhibition

The Shenzhen Cross-Border E‑Commerce Expo (GGE), held concurrently with the Shenzhen Gift & Home Products Fair, boasts a combined exhibition footprint of 300,000 square meters, over 4,500 premium exhibitors, more than 1,300 high‑volume buyer delegations, and an audience of over 300,000 industry professionals. It brings together source factories, cross-border platforms, service providers, and international buyers under one roof—enabling seamless product selection, direct matchmaking, and order fulfillment, making it the shortest path to global growth.

As “Made in China” accelerates its transformation into “Smart Made in China,” the next phase of going global no longer hinges on who can simply expand distribution networks; instead, it centers on whose supply chain is more resilient, whose product assortment is more precise, and whose reach is closer to global buyers.

Against the backdrop of accelerating global e‑commerce integration and the evolution of China’s supply chain from “manufacturing” to “smart manufacturing,” the Shenzhen Cross-Border E‑Commerce Expo (GGE) stands at the heart of the world’s trade nexus. It unites OEM/ODM source factories, cross-border sellers, overseas buyers, leading e‑commerce platforms, and a full ecosystem of service providers, creating a premier platform for showcasing, connecting, and collaborating in the global marketplace.

Official representatives from major global cross-border platforms are present, including Amazon, 1688, TikTok Shop, TEMU, SHEIN, eBay, Shopee, Lazada, Coupang, Mercado Libre, Walmart, Wayfair, JUMIA, noon, eMAG, Taobao Global, Wildberries, AliExpress, and others.

The Shenzhen Cross-Border E‑Commerce Expo (GGE) is co‑located with the Shenzhen Gift & Home Products Fair and the CME Shenzhen Consumer Electronics Show, forming an ultra‑large-scale joint exhibition that seamlessly links Chinese smart manufacturing with overseas platforms, top-tier retailers, and global distribution channels.

Shenzhen Cross-Border Overseas Exhibition tickets are e-tickets. Mainland China visitors must complete online pre-registration with real-name ID verification; overseas visitors must use passport verification; Hong Kong, Macao, and Taiwan visitors must use their travel permit. On site, verify entry with your ID card or by scanning the e-ticket QR code.