Hangzhou International Brand Lingerie ExhibitionHangzhou international brand underwear Expo

The Hangzhou International Brand Lingerie Exhibition is a specialized lingerie show co-organized by the Zhejiang Knitting Industry Association and the Zhejiang Wool Sweater Association. Leveraging Hangzhou’s strengths in branding, e‑commerce, live streaming, and the Sijiqing Market, the exhibition showcases emerging trends in the city’s lingerie sector.

At the venue, leading lingerie brands, e‑commerce platforms, live‑streaming agencies, and major lingerie wholesale markets will collaborate to present a series of high‑profile activities, including new‑product launches, brand runway shows, new‑retail marketing workshops, and live‑streamed e‑commerce sales events.

As the capital of Zhejiang Province and one of China’s foremost hubs for internet‑based e‑commerce, Hangzhou enjoys unparalleled recognition and influence within the national—and even global—fashion and apparel industries. Benefiting from unique regional economic advantages and distinctive industry trends, the Hangzhou International Brand Lingerie Exhibition is dedicated to serving the lingerie sector and providing a professional platform for information exchange, industry promotion, business matchmaking, and cross‑industry collaboration among domestic and international stakeholders.