Hangzhou International Board Games and Mahjong Machine Industry Exhibition
Hangzhou Mahjong Exhibition- 1/1
- Annual
- 28650㎡
- Exhibition area
- 320
- Exhibitors
- 25000
- Visitors
HangzhouConsumer Goods expo Fair Details
- Organizer:
- Hangzhou Mahjong Exhibition Organizing Committee
- Venue:
- Address:
- No. 353, Benjing Avenue, Xiaoshan District, Hangzhou City, Zhejiang Province
Hangzhou International Board Games and Mahjong Machine Industry ExhibitionProfile
To foster exchange and development within the card and mahjong industries, showcase cutting-edge technological advancements, and highlight emerging market trends, the Hangzhou International Card and Mahjong Machinery Industry Exhibition is being held in Hangzhou. In the “post-Asian Games era,” buoyed by new opportunities for the growth of card and mahjong entertainment and the synergistic benefits of the “Intellectual Sports+” initiative, this sector has experienced significant momentum, both in terms of its developmental trajectory and its public profile.
As living standards rise and leisure preferences diversify, card and mahjong entertainment—rooted in tradition yet rich in cultural significance—has once again regained vitality. As an integral component of Chinese culture, these pastimes not only embody profound historical and cultural heritage but have also become an indispensable element of contemporary urban life.
The Hangzhou International Card and Mahjong Machinery Industry Exhibition brings together leading enterprises, renowned brands, and industry elites, presenting the latest card and mahjong equipment, technological breakthroughs, and innovative solutions. It serves as a comprehensive platform that integrates industry showcases, networking opportunities, competitive events, business transactions, and collaborative partnerships.
With the aim of driving innovation and advancing the competitiveness of the card and mahjong sectors while strengthening industry-wide communication and cooperation, the exhibition has attracted substantial attention from industry professionals, specialized audiences, and the media. Exhibitors can leverage this platform to present their products, technologies, and services to prospective clients, strategic partners, and peers, thereby expanding brand visibility and enhancing their market standing.
Hangzhou International Board Games and Mahjong Machine Industry Exhibition tickets are e-tickets. Mainland China visitors must complete online pre-registration with real-name ID verification; overseas visitors must use passport verification; Hong Kong, Macao, and Taiwan visitors must use their travel permit. On site, verify entry with your ID card or by scanning the e-ticket QR code.
The Exhibition Value of the Hangzhou International Mahjong Show
- The Hangzhou International Board Games and Mahjong Machine Show is one of the largest and most professional industry events in the global mahjong and board game leisure entertainment sector.Leveraging the momentum of Hangzhou’s post‑Asian Games era in intellectual sports development and the benefits unleashed by the “Intellectual Sports Plus” initiative, it has become a central hub driving innovation and upgrading within the board game and entertainment industry. Since its inception, the show has been successfully held for more than twenty editions, with the 22nd edition scheduled for 2026, earning widespread recognition as an industry bellwether and a strategic platform for global distributors to source and place orders.
- The core value of participation lies in its platform‑based capability to precisely connect national distributor networks with end‑to‑end industry chain coverage.In April 2026, the exhibition is expected to span 28,000 square meters, bringing together over 500 exhibiting companies and attracting more than 30,000 professional visitors. These attendees include key decision‑makers such as mahjong machine agents, distributors, operators of board game arcades, and procurement managers from leisure and entertainment centers, providing exhibitors with a strategic gateway directly to national purchasing decision‑makers. Concurrent with the show, precision‑targeted matchmaking events—including a ten‑thousand‑distributor sourcing fair and e‑commerce‑focused procurement sessions—ensure exceptionally high on‑site order conversion rates.
- The exhibition has established a one‑stop commercial platform covering the entire mahjong and board game industry chain.Exhibits encompass six major product categories: complete mahjong machines (four‑player, eight‑player, rotary‑type, roller‑coaster, ultra‑slim models), machine components (motherboards, motors, frames, electronic parts), ancillary accessories (seats, coffee tables, heaters, air purifiers, mahjong tiles), board game products (chess, Go, playing cards, smart chessboards), and intelligent entertainment devices (shared mahjong machines, IoT‑enabled mahjong machines, board game management systems). From host machines to components, and from traditional board games to smart entertainment solutions, the event fosters a fully integrated industrial ecosystem.
- Keeping pace with three major industry trends—“new cycles, new product categories, new market dynamics”—the exhibition has created a cutting‑edge technological hub characterized by deep integration among industry, academia, research, and application.It brings together top-tier brands, showcasing the latest innovations across diverse product lines, including four‑player machines, rotary‑type models, four‑eight‑player hybrids, and poker‑style machines. Concurrently, the Mahjong Industry New Cycle Summit convenes industry leaders to discuss pressing issues such as intelligent transformation, new product development, and channel restructuring. A range of innovative offerings—including diversified roller‑coaster and ultra‑slim machine series, high‑end poker machines, and card‑dealing devices—are unveiled at the event, while smart mahjong machines and IoT‑enabled solutions spearhead the industry’s technological evolution.
- For Chinese enterprises, this exhibition serves as a strategic gateway to expand into the national market, connect with distributor networks, and showcase their innovative capabilities.As one of China’s primary hubs for the mahjong machine industry, Hangzhou boasts a complete industrial supply chain and a robust industrial foundation. Held at the Hangzhou International Expo Center, the venue offers convenient transportation and state‑of‑the‑art facilities, with two regular exhibition cycles each year—March/April and November. The autumn edition in November 2025 already attracted 320 exhibiting companies and 25,000 professional visitors. Through this platform, participating companies can tap into nationwide core purchasing resources and seize early opportunities in the mahjong and board game industries’ ongoing shifts toward intelligence, branding, and globalization.
Hangzhou International Board Games and Mahjong Machine Industry Exhibition Photos
Hangzhou Mahjong Exhibition Exhibitor Directory / E-Magazine
Hangzhou International Board Games and Mahjong Machine Industry ExhibitionRange
Complete Mahjong Machines: Four-player complete machines, eight-player complete machines, slanted‑mouth machines, fully automatic mahjong tables, mini automatic mahjong machines, solid‑wood mahjong tables, dining‑table‑integrated automatic mahjong machines, silent models, ultra‑thin models, three‑tier models, three‑player machines, roller‑coaster‑style machines, and more
Mahjong Machine Accessories: Computer motherboards, motors, frames, electronic components, plastic parts, cover plates, and base feet
Mahjong Machine Ancillary Products: Matching chairs, coffee tables, auxiliary heaters, ashtrays, air purifiers, mahjong machine cloths, cleaning agents, mahjong tiles, and more
Other Smart Entertainment‑Related Equipment: Home background music systems, home theater systems, smart routers, smart set-top boxes, smart speakers, intelligent robots, board games, shared mahjong machines, IoT‑enabled mahjong machines, smart mahjong machines, and chess‑and‑card management systems—along with other industry‑chain derivative products
Board Games: Chinese chess, Go, checkers, military chess, Gomoku, educational chess sets, chess‑board stands, chess‑book teaching materials, chess‑set gift boxes, smart chessboards, high‑tech intelligent chess equipment, playing cards, casual entertainment cards, and card shuffling/dealing devices
Ancillary Supplies: Various types of mahjong tiles, dice, chips and tokens, dominoes, poker‑polishing materials, playing‑card printing machinery, playing‑card packaging machines, and more
Exhibition Review
From March 30 to 31, 2025, the 20th Mahjong Industry Expo, together with the Board Games and Leisure Entertainment Industry Expo and the Poker Machine Innovation Category Exhibition, was successfully held at the Hangzhou International Expo Center.This edition of the event was co-organized by Hangzhou Tuozhong Media Co., Ltd., Chengdu Guochi Minfeng Culture Media Co., Ltd., and Yitong Information Agency, under the theme “New Cycle, New Categories, New Landscape,” marking a major annual milestone for the board games and leisure entertainment sector.
In terms of scale, a fall edition was also staged in 2025: from November 7 to 9, the Hangzhou International Board Games and Mahjong Machine Industry Exhibition was successfully held at the Hangzhou Convention & Exhibition Center (New Hall), covering an exhibition area of 28,650 square meters. The show brought together 320 exhibiting companies and attracted 25,000 professional visitors.Exhibitors spanned the entire industry chain, including complete mahjong machines, components, ancillary products, board game supplies, and smart entertainment devices, showcasing cutting-edge products and technological advancements such as four-player machines, eight-player machines, slanted‑mouth machines, roller coaster‑style machines, and ultra‑thin models.
This year’s expo featured numerous highlights, with top-tier brands making a concentrated appearance—this became the central attraction of the event.The exhibition gathered leading manufacturers across diverse segments, ranging from versatile roller coaster‑style and ultra‑thin machine series to high‑end poker machines and card shufflers; from premium solid wood, steel‑wood, and plastic‑shell frame collections to specialized board game chairs, massage chairs, and coffee tables; and from dedicated purification lamps, cleaning products, and tablecloths to mahjong tiles, including high‑end jade‑inlaid versions. All six core product categories were comprehensively represented, vividly illustrating the latest trends and innovations in the board games and leisure entertainment industry.
A rich array of concurrent events created a high‑level platform for industry exchange.During the expo, the Mahjong Industry New Cycle Summit Forum was held, where industry experts and corporate leaders engaged in in-depth discussions on key topics such as intelligent transformation, new category development, and channel restructuring. Simultaneously, a procurement fair for ten thousand distributors and a dedicated e‑commerce sourcing session were organized, providing exhibitors and buyers with highly efficient business‑matching opportunities. Agents, distributors, operators of board game rooms, and purchasing managers of leisure centers from across the country gathered on site, creating a vibrant atmosphere of on‑site negotiations.
The professional visitor base was robust, with notably high‑quality buyer profiles.The expo drew mahjong machine agents, distributors, importers and exporters, large billiard hall operators, leisure center managers, senior citizen center administrators, and board game room owners from all over China, along with representatives from chain‑store operations. High‑end residential club managers, hotel and inn purchasing officers, investment management company delegates, as well as industry‑related associations, media outlets, and enthusiasts also participated enthusiastically. Exhibiting companies widely reported that the quality of professional visitors was exceptional, with clear purchasing objectives, resulting in significant business‑matching outcomes on the show floor.
The expo yielded impressive results and received enthusiastic industry acclaim.Exhibiting companies emphasized that the Hangzhou Mahjong Machine Expo not only serves as an outstanding platform for brand exposure and business matchmaking but also functions as a critical hub for gaining insights into industry trends and exploring pathways toward intelligent innovation and category expansion. With the momentum of intellectual sports development in the post‑Asian Games era and the benefits unleashed by the “Intellectual Sports Plus” initiative, the board games and leisure entertainment sector is poised for new growth opportunities. The successful staging of this expo has significantly advanced the development and public impact of board game and recreational entertainment projects.
The 22nd Mahjong Industry Expo and the Board Games and Leisure Entertainment Industry Expo are scheduled to take place from April 9 to 10, 2026, at the Hangzhou International Expo Center.The event is expected to cover an exhibition area of 28,000 square meters, with over 500 exhibiting companies and more than 30,000 professional visitors. The autumn edition of 2026 is slated to be held in November at the Hangzhou Convention & Exhibition Center (New Hall). The expo will continue to provide an efficient platform for global exchange and collaboration within the mahjong and board games leisure entertainment industries.
Booth inquiry for this edition
2026 HangzhouConsumer Goods Ticket inquiry
HangzhouConsumer Goods Venue
HangzhouConsumer Goods Booth Application
Standard booth Configuration
Blank booth Configuration
Process
1.Submit the business license of the company
2.Submit product picture and name
3.Receive exhibition presentation documents and booth drawings
4.Submit booth application form/Sign booth contract
5.Pay the contract booth deposit
6.Prepare for exhibition
