Chengdu International Furniture Industry Exhibition

The 25th Chengdu International Furniture Industry Exhibition 2025 was successfully held from June 19 to 22 at the Chengdu Century City New International Convention and Exhibition Center. Hosted by Chengdu New Oriental Exhibition Co., Ltd., a subsidiary of Chengdu Media Industry Group, the event embraced the theme “Design Leads Life” and was honored with the title “Most Influential Professional Trade Show of 2025,” making it the year’s premier business‑to‑business gathering in China’s home‑furnishings sector.

Exhibition Space and Exhibitor Scale Reach New Heights. This edition spanned 80,000 square meters, attracting more than 700 brand exhibitors from across China and nearly 1,000 brands, covering the entire industry chain—from finished furniture and custom‑made interiors to smart home devices. Over four days, the show drew over 60,000 trade buyers and 30,000 general consumers. Exhibits ranged from finished furniture and solid‑wood pieces to smart technologies, healthy sleep solutions, bespoke furnishings and accessories, office furniture, soft furnishings and lighting, machinery, and raw and auxiliary materials—comprising the full spectrum of the home‑furnishings value chain.

Oriental Aesthetics Set New Consumer Trends. The most striking feature of this year’s show was the concentrated emergence of mid‑century modern and Song‑dynasty aesthetic products. Brands such as Xiangmuge, Mingmu Shangpin, and Qilan leveraged “New Chinese Style” as their breakthrough, blending classic Song‑era elements like cloud‑style daybeds and folding screens with contemporary design language to create living spaces that seamlessly integrate cultural heritage with modern sensibilities. Qilan’s mid‑century collection, with its vintage color palettes and distinctive designs, became an instant hit, with exhibitors reporting order volumes “double what they had anticipated.” Tan Xingquan, Design Director at Mingmu·Shangpin, noted that by streamlining the heavy, traditional Chinese furniture aesthetic and infusing it with modern flair, the brand has successfully captured younger consumers; during the exhibition, the company welcomed more than 50 client groups for factory visits. Meanwhile, “Evergreen Brothers,” focusing on Song‑style aesthetics, introduced new wardrobe designs that replace solid‑wood doors with rattan weaving and glass panels with lattice paper. Their innovative approach and eco‑friendly ethos won favor among buyers, leading to immediate collaboration agreements with clients from Jiangsu, Zhejiang, Sichuan, and Chongqing.

Chongzhou’s “Tianfu Beautiful Home” Cluster Showcases Regional Strength. As a core production hub for Sichuan‑style home furnishings, Chongzhou’s “Tianfu Beautiful Home” initiative adopted an innovative “online cloud exhibition + offline showcase” model, bringing together nearly 100 enterprises—including Quanyou, Deyi, Debang Bopai, and others—for a collective appearance. For the first time, commercial furniture was integrated into the exhibition framework, creating four distinct zones: custom furniture, finished furniture, commercial furniture, and a live‑streamed cloud‑exhibition area. These zones featured real‑time multimedia broadcasts linking directly to manufacturing facilities, allowing visitors to observe production lines via on‑site screens while simultaneously enabling “view‑and‑order” transactions and factory‑traceability inspections. The accompanying “White Paper on High‑Quality Supply Chain Enterprises in Chongzhou” systematically highlighted the region’s end‑to‑end capabilities—spanning design, production, and service—across eight key dimensions: quality brands, superior design, reliable delivery, and more. Chongzhou’s representative brand, Manbo Deep Sleep, whose smart mattresses are already exported to Kyrgyzstan, Pakistan, Russia, Italy, and other countries, established a dedicated international trade team this year, with plans to further expand into European markets.

Smart Manufacturing Equipment and Raw & Auxiliary Materials Take Center Stage. The exhibition’s dedicated pavilion for home‑furnishing machinery and raw & auxiliary materials also garnered significant attention. Jidong Machinery unveiled an internationally advanced magnetic‑levitation, high‑speed flexible edge‑banding machine capable of processing up to 42 meters per minute, with precision and stability at the industry’s highest level—fully meeting the demands of custom‑made furniture throughout its entire production cycle. Chengdu Rongnan Sewing Equipment partnered with Weichi, showcasing a specialized sofa‑sewing machine that drew crowds and became one of the highlights of the equipment and materials zone; company executives revealed that during the show, they had already secured cooperation agreements with several furniture manufacturers. Other prominent domestic players—including Haomai Machinery, Haode Machinery, Xinghui CNC, and Anli Leather—also presented cutting‑edge technologies and new products for on‑site demonstration and sale.

Smart Technology and Custom‑Made Interiors Shine as New Highlights. Manbo Deep Sleep showcased a smart mattress equipped with a health‑monitoring system: for young users who enjoy scrolling through their phones in bed, the mattress can adjust its angle to provide lumbar support; for elderly individuals who have difficulty getting in and out of bed, it offers lift‑assist functionality while continuously tracking heart rate and respiratory rate, issuing alerts in case of abnormalities. In the custom‑made segment, Simida’s whole‑house customization solutions emphasized both practicality and creative fashion, integrating functional sofas with intelligent storage designs to achieve harmonious space utilization and stylistic cohesion.

“1+N” Trade‑Exhibition Synergy Sparks Nationwide Consumption. This year’s show pioneered a novel “1+N” trade‑exhibition synergy model, coordinating with renowned home‑furnishings retailers—including Chengdu Xiangjiang Home CBD, Fussenmei Home, Red Star Macalline, Hongxing Meikailong, and Bayi Furniture City—to host simultaneous summer ordering events and other integrated activities. The exhibition collaborated with Chengdu Bayi Furniture City to launch a free shuttle service and ignited dealer enthusiasm through initiatives such as “Massive Furniture Orders, Million‑Yuan Subsidies Directly Claimable.” Meanwhile, the newly opened Taipingyuan International Home Furnishings Expo City rolled out a “1,000+ Factories, Ten‑Million‑Yuan Discounts” campaign, securing frequent order placements. Collectively, these efforts created an efficient and convenient trading platform, drawing hundreds of thousands of domestic and international furniture dealers and professional buyers, who joined forces to spark a vibrant June boom in Chengdu’s home‑furnishings market.