Moscow Private Label Exhibition (SobMaExpo)

The Moscow Private Label Exhibition (SobMaExpo), formerly known as IPLS, is the only exhibition dedicated to the private label industry in the CIS countries and Russia's first B2B platform. SobMaExpo serves as a premier platform for manufacturers to meet with retail chains and distributors in Russia to establish and consolidate business relationships, acting as a veritable "fast track" to capturing market share.

The previous edition of SobMaExpo covered a total area of 15,000 square meters, featuring 300 exhibiting companies from China, Japan, South Korea, Italy, Taiwan (China), Brazil, the United States, Poland, Switzerland, and other regions, with 17,844 attendees.

The annual "Link to Retail" matchmaking event facilitates over 400 one-on-one meetings between suppliers and retailers. Key retail enterprises attending the matchmaking include: X5 Group (Russia's leading retailer and a top 100 global retailer), Auchan, Lenta, Yandex Market, 36.6 Pharmacy Chain, Maxi, Guberniya Apteki, Iris, Korzinka (Uzbekistan), and others.

For exhibitors, this presents an unparalleled opportunity. If you are launching a new product, it is essential to find the right partners and build strong relationships at IPLS. The Moscow Private Label Exhibition (SobMaExpo) remains the exclusive platform for private label companies to meet with local and international retail chains, supermarkets, convenience stores, and distributors in Russia to establish and solidify business ties.