Shanghai International Franchise Exhibition (Spring Edition)SFE

The Shanghai International Franchise Exhibition (SFE) is a vital platform driving the development and information exchange within the franchise industry. It is committed to advancing the franchise sector and providing investors with integrated brand franchising information, serving as an efficient bridge connecting premium franchise brands with investors.

This edition is expected to cover an exhibition area of 30,000 square meters, gathering over 300 premium franchise brands across four major sectors: Food & Beverage, Retail, Services, and Franchise Resources, encompassing 120+ mainstream sub-sectors. It will attract over 70,000 domestic and international professional visitors. The exhibition will be deeply integrated with HOTELEX Shanghai, creating a dual-resource gateway for both F&B and franchise investment.

Setting sail with a renewed vision! The Shanghai International Franchise Exhibition (SFE) continues to promote standardized development and efficient information flow in the franchise industry. Closely aligned with trends in consumption upgrades and evolving entrepreneurial structures, the exhibition will build on its existing strengths to further enhance a one-stop investment experience featuring "project exploration, policy consultation, model selection, and resource matchmaking," empowering investors to make precise decisions and accelerate implementation.

The Shanghai International Franchise Exhibition (SFE) continuously elevates its value through high-quality content. During the event, over 25 professional activities will be featured, including industry summit forums, brand roadshows, annual influential brand awards, resource matchmaking sessions, and franchise public seminars. Founders of franchise brands, representatives from investment institutions, and industry experts will be invited to share frontline insights and practical experience.

The Shanghai International Franchise Exhibition (SFE) will continue to serve as a key barometer for franchise investment, facilitating brand expansion and capital matchmaking to jointly usher in a new cycle of growth for the franchise industry.

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